shows that drive teen trends:
the O.C. show ( featured some DeBora
Rachelle dresses 2006 season) and American Idol drive teen trends.
Hilary Duff, Lindsay Lohan, Paris Hilton
Brooke Hogan (Hogan Knows Best - album due out in 2006),
Bynes (two movies due out in 2006)
for Brooke Hogan in DeBora Rachelle dresses in Prom Magazine 2006.
for Amanda Bynes in a DeBora Rachelle dress Seventeen Magazine 2006.
ages 12 to 17 spend over 1/2 their money on clothing.
over $100 billion annually. $4 Billion is spent going to prom in 2005.
4 million prom dresses were sold in 2005. (doing the math, that's about
$1 billion in retail sales 250 a dress).
are 35 legitimate Prom Dress designers showing at the major markets.
Prom dress $ 250.
Casual Clothes for after or post
parties $ 125.
Prom Tickets $ 20.
Shoes $ 40.
Beauty Salon (nails, hair)
Florist $ 50.
Accessories (Jewelry, Gloves, Garter) $ 65.
(nail polish, lipstick, eye shadow, liner, mascara, blush, powder, etc.) $ 75.
Tuxedo Rental $150.
Transportation $151. (53% will rent limo)
Photography $ 32.
per couple spent going to prom $800. to $1000.
start looking for their dress about
11 weeks before
spent on prom:
of teens will spend $200 to $300 on a prom dress.
to $200 on accessories (the favorite prom accessory for 85% of teens in 2005 was
$30 to $75 on Hair
$30 to $75 on makeup
to $50 on nails
The average couple spends $1,300.
56% of teens will
ask their parents for money to pay for prom.
67% will rent a limo for prom.
from WWD's June 29, 2005
** Newsweek stats 2005.
*** Atlanta apparel Market
reported in WWD magazine.
Star tribune 2005
*****Nathan Dungan, Family Finance Expert